Consider This

Robert Stevenson’s Thoughts on the Pursuit of Excellence


Be Cautious of Easy

June 24, 2018

by Robert Stevenson

I believe success comes to those people who learn how to do the hard things. They accept them for what they are - difficulties they must handle if they plan on being successful. The first thing to understand about success is … it isn’t easy. The definition of easy is … requiring no great labor or effort, uncomplicated, unchallenging, painless, simple, without difficulty.

It is easy to settle for average. It is easy to rationalize failures and disappointments. It is easy to blame others. It’s easy to stay within your comfort zone. It’s easy to give up. It is also easy to be lazy, procrastinate, be distracted and impatient. AND, be skeptical of those who cut corners, look for fast buck schemes, or take the easy way out.

It is easier to win when you are prepared. Negotiating is simpler when you are open-minded. Telling the truth is better when you have seen the damage lying will do to a reputation. If you believe criticizing others is helpful, then why shouldn’t it be helpful when they criticize you?

Those who “HANDLE THE HARD” deserve the rewards it brings. This is what separates the winners from the losers. So, take a different perspective when you encounter life’s difficult tasks and start appreciating what you are about to accomplish. Realize, that by taking on the HARD TASKS, you are about to become better, improve your position, or refine your skills … and there is nothing ever wrong with that.

We always want everything to be easier in our life. Easy feels good. Easy feels relaxing. Easy is stress free. But, we need to do what is right and necessary, not what is easy. Anything worth doing isn’t going to be easy. If we settle for easy … we will never savor success.





"Your only true security in life
is your ability to perform."

About the Author

Robert Stevenson is an expert at building a high-performance business culture, improving efficiency, and accelerating growth. He is one of the most widely sought-after speakers in the world today, as well as a best-selling author. He has owned five companies, sold internationally in over 20 countries. Robert has spoken to over 2,500 companies throughout the world and his research in the area of corporate and entrepreneurial success is extensive. Over 2 million people have benefitted from his powerful, practical, and thought-provoking programs. He is a true master at blending facts, inspiration, conviction, and humor into all his programs.

Companies like FedEx, Prudential, Lockheed Martin, Anheuser-Busch, Chevron, American Express, and Berkshire Hathaway continue to rely on him for a fresh, unique perspective on businesses’ most crucial issues. To learn more about Robert and what he can do for your team visit his website at www.RobertStevenson.org.

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